The first Ice Age movie came out when there wasn’t many 3D animated movies yet. It’s no beloved classic – at least, as far I’m concerned – but with not much benchmark around then, I really found it a good, re-watchable film. Through the years, more and more 3D animated films have been made, and we’ve seen how far – especially through Disney and Pixar – the medium could achieve in both visual and storytelling standpoints. Meanwhile, all this time, Ice Age has been spewing sequels, getting more and more stupidly over-the-top, boring, lazy, and unfunny with each new installment.
It has been about a decade and a half since the first movie, and it perplexed me that this franchise is still alive when it’s only getting worse – and this latest one, Ice Age: Collision Course, is the worst yet. But I did some Googling, and it finally made sense to me: these movies might have been terrible but they yield profit – much profit. Ice Age (the good one) grossed $383,257,136 from a budget of just $59 million. Ice Age: The Meltdown (the passable but forgettable sequel) made $660,940,780 – almost double of the first one – from an insignificantly higher budget of $80 million. Ice Age: Dawn of the Dinosaurs (when it jumped over the shark and killed the integrity of this franchise) made $886,686,817 out of $90 million – its best box office performance. And Ice Age: Continental Drift grossed $877,244,782 out of $95 million. These impressive return-on-investment numbers have made Ice Age a prominent franchise despite the inferior quality of its films. Besides, as far as Hollywood is concerned, making money is more important than making worthwhile films.